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Virtual AASA Technology Conference to Feature Shiva Bhardwaj as Featured Panelist

The Pitstop CEO will share insights on the intersection between Vehicle Technologies and Aftermarket Business Processes

Date: July 6, 2020
RESEARCH TRIANGLE PARK, N.C.  –  The Automotive Aftermarket Suppliers Association (AASA) will host a special virtual edition of its annual AASA Technology Conference featuring top industry thought leaders. Shiva Bhardwaj, CEO, Pitstop, will share his insights on how telematics and e-commerce will fuel the aftermarket supply chain in the future as part of a panel of experts.
“The AASA Technology Conference is an exciting opportunity to bring together new ideas from traditional suppliers and distributors and from new technology suppliers, said Shiva. “This conference is where the intersection of technology and the industry are brought together, ultimately setting the future for the automotive industry holistically.”  
Shiva Bhardwaj is the Founder and CEO at Pitstop. While earning a degree in Electrical & Computer Engineering from University of Waterloo, he spent time working at NVIDIA and Blackberry. Shiva started his entrepreneurship journey by inventing Shocklock, which brought a safe, simple and cost-effective hardware solution to the automotive world. The second innovation was Pitstop, which was an inaugural participant in the Techstars Mobility Accelerator program, securing investments from Verizon, Ripple Ventures & BDC to name a few. Shiva has been recognized as the Vaughan Entrepreneur of the Year & SEMA 35 Under 35.
As a panelist in a session discussing the intersection of vehicle technologies and aftermarket business processes, Shiva will share his expertise on the latest trends in the adoption of new vehicle technologies and changing customer expectations. This includes business model shifts and processes that must be fundamentally changed for traditional players to stay current.
The 2020 AASA Technology Conference is the aftermarket’s business technology event. It brings together the brightest minds in aftermarket business technology for a series of invaluable sessions, panels, and round-table discussions covering the latest trends within the aftermarket technology community, including business processes, IT, part data, vehicle data, and more.
Additional information about the 2020 AASA Technology Conference can be accessed by visiting the event registration page.

About AASA
AASA (www.aftermarketsuppliers.org) exclusively serves manufacturers of aftermarket components, tools and equipment, and related products, an important part of the automotive parts manufacturing industry which supports 871,000 American jobs. AASA is a recognized industry change agent – promoting a collaborative industry environment, providing a forum to address issues and serving as a valued resource for members. AASA is the light vehicle aftermarket division of the Motor & Equipment Manufacturers Association (MEMA). “AASA, Connecting Members to What Matters.”
About the ATC
The AASA Technology Council (ATC) provides a forum for networking, thought leadership, sharing of best practices and addressing technology issues for leaders that manage all areas of business technology.
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