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Sunday, September 29


1:00 p.m. – 5:00 p.m.

Technology Conference Registration
Sponsored by Experian





2:00 p.m. – 4:00 p.m.

Pricedex Heavy Duty Forum
Open to All Attendees

  • Leading the Pack: Thought Leaders’ Perspectives on Heavy Duty Product Information Standards

  • MDM and the Aftermarket - Misconceptions and Myths, Terry O’Reilly, Pricedex

  • The Compelling Case for Heavy Duty Product Information Standards, Robert Sammons, Aftermarket Merchandising Expert





3:00 p.m. – 5:00 p.m.

OptiCat Marketing and Catalog Advisory Committee Meeting
Separate Registration Required
OptiCat Marketing/Catalog Advisory Committee Members Only





3:00 p.m. – 5:30 p.m.

ATC Board Meeting
ATC Board Members Only





6:00 p.m. – 7:30 p.m.

Welcome Reception
Sponsored by Visual SKUs



Monday, September 30



7:30 a.m. – 5:00 p.m.

Technology Conference Registration
Sponsored by Experian





7:30 a.m. – 8:00 a.m.

Continental Breakfast





8:00 a.m. – 10:00 a.m.

ATC Fall Meeting
Manufacturers Only

  • Customer Technology Town Hall – Ken Ingram, NAPA and John Schaeffer, AutoZone

  • AASA & ATC Updates

  • Aftermarket Technology Roadmap

  • New Initiatives





8:30 a.m. – 10:00 a.m.

Technology Provider Meeting
Technology & Solution Providers





10:00 a.m. – 10:30 a.m.

Networking Break





10:30 a.m. – 10:45 a.m.

Chris Gardner, Senior Vice President, AASA; Executive Director, AASA Technology Council; Kevin Pentecost, Information Security Manager, Standard Motor Products, Board Chair, AASA Technology Council





10:45 a.m. – 11:30 a.m.

Future: IoT and Everything Digital
Alan Chakra, Managing Director, Deloitte Digital

Alan will explore future technology and automotive trends that may alter how vehicles are serviced.





11:30 a.m. – 12:00 p.m. 

Data Privacy Will Change Your Business
Lisa Henkel, former Global Sales Effectiveness Manager for Gates and current CRM Director, National Multiple Sclerosis Society

Learn how GDPR and future U.S. data privacy regulations will directly impact your CRM and marketing activities.





12:00 p.m.  – 12:15 p.m. 

Why Technology Matters
Paul McCarthy, President & COO, AASA





12:15 p.m.  – 1:15 p.m. 

Heavy Duty Lunch
Sponsored by TieKinetix





1:15 p.m.  – 3:00 p.m. 

Sponsor Time: Experience New Technologies at Displays





3:00 p.m. – 3:30 p.m. 

Member Spotlight: Standard Motor Products
Brian Schultz, Business Analyst Manager, SMP

Hear how a traditional parts supplier is basing its future success on embedding technology in all areas of business.





3:30 p.m. – 4:00 p.m. 

Customer Spotlight
Larry Pavey, President & CEO, Automotive Parts Services Group

Larry will share about the success of The Group, National Pronto and Federated and highlight the direction of and the emphasis on the use of technology as this industryleading program group positions itself for future success.





4:00 p.m. – 4:30 p.m.

Commercial Vehicle Technology Moves Forward
TJ Thomas, Director, Marketing and Customer Solutions, Bendix Commercial Vehicle Systems

Major innovations in electronics are changing the complexities of parts and components for commercial vehicles.





4:30 p.m. – 5:05 p.m.

Developing Digital Aftermarket Products
Charles Vaillant, CTO, MANN+HUMMEL

How does a traditional aftermarket supplier develop a culture that develops the next generation of automotive parts?





6:00 p.m. – 8:00 p.m.

Tech Fest 19
Sponsored by Corcentric, The Network, and VIPAR

Join us in Downtown Boca Raton for a networking event like no other. Begin with a trolley ride to an elegant reception at the landmark Addison from 6-8 p.m. and then explore Downtown Boca with your industry friends for an evening of fun & local flare. Trolleys will pick-up guests just outside The Great Hall (5:45 p.m.) and bring them either back to the hotel or to downtown Boca between 7:30 p.m. and 8:30 p.m.



Tuesday, October 1



7:30 a.m. – 8:00 a.m.

Continental Breakfast





8:00 a.m. – 12:15 p.m.

Heavy Duty Track
Sponsored by OptiCat

  • 8 a.m. & 11:15 a.m.: Industry Overview (Charley Johnson, OptiCat); Heavy Duty Standards Update (Sheila Andrews, HDDA); Economy: On and Off
    Highway Aftermarket (John Blodgett, MacKay and Company​)

  • ​9 a.m. & 10:15 a.m.: Telematics, V2V and Automated vs. Autonomous: Impacts on HD Aftermarket (Brian Daugherty, MEMA); Overview and Outlook for Automated Trucking (Richard Bishop, Bishop Consulting)





8:00 a.m. – 12:15 p.m.

Digital Marketing Track
Sponsored by PhaseZero Ventures

  • 8 a.m.: Beyond E-commerce: Defining Digital Commerce 2.0 (Ram Chandrasekar, PhaseZero Ventures​)

  • 9 a.m.: 10X Marketing: Emerging Digital Technologies in Trade Marketing (Tanvir Arfi, Chairman and CEO, Chatterspot)

  • 10:15 a.m.: O2O Leaders & Emerging Practices (Barry Neal, Partner, Roland Berger)

  • 11:15 a.m.: Beyond E-commerce: Defining Digital Commerce 2.0 (Ram Chandrasekar, PhaseZero Ventures​)





8:00 a.m. – 12:15 p.m.

e-Commerce Platforms Track
Sponsored by InteractOne

  • 8 a.m. & 10:15 a.m.: Let’s Talk eCommerce (Brian Dwyer, Founder & CEO, InteractOne, Joe Williams, VP Client Success, InteractOne and Scott Tompkins, Epicor)

  • 9 a.m. & 11:15 a.m.: People Skills – Who You Need to Make an e-Commerce Initiative Work (Brian Dwyer, Founder & CEO, InteractOne)





12:15 p.m. – 1:30 p.m.

Lunch Break & Attendee Networking

Take time to network with your peers & set-up meetings with customers & technology providers.





1:30 p.m. – 2:00 p.m. 

Bridging OE and Aftermarket Technology Developments
Joe McCorry, Global Vice President, ZF Services

Insights from a leading technology and parts supplier on how and which new vehicle technologies are transferred to aftermarket applications





2:00 p.m. – 2:30 p.m.

AI and Machine Learning: A Case Study with Real Benefits
Ben Johnson, Director, Product Management, Mitchell1

Finally, there is a real-life example of the use of artificial intelligence used to generate insights to repair trends for various makes/models.





2:30 p.m. – 3:15 p.m.

Shop of the Future: Innovative Models for Using Vehicle Data
Moderator: Donny Seyfer, NASTF
Panel Discussion: Tilak Kasturi, Predii; Anuja Sonalker, CEO, STEER Tech, Jorge Antico, eAutoClub

The emergence of IoT, sophisticated data analytics and free-flow of data is creating significant efficiencies and new opportunities for the aftermarket.





3:15 p.m. – 3:30 p.m.

Conference Wrap – Tomorrow’s Technology Today





3:30 p.m. – 5:30 p.m.

Live Technology Demonstrations

  • Predii & Mitchell 1 – telematics & predictive analytics

  • Mammoth – 3D Printing, Robotics

  • Continental – connected aftermarket

  • Huecore – ADAS

  • asTech – ADAS calibration

  • Pop-A-Lock – programming procedures & processes

  • Sensata Technologies, Inc. - sensors

  • Design Interactive, Inc. – virtual reality & brakes

  • Chatterspot – digital marketing





6:30 p.m. – 7:00 p.m.






7:00 p.m. – 9:00 p.m.

Technology Banquet
Sponsored by Pricedex



Wednesday, October 2



8:00 a.m. – 2:30 p.m.

Mobility Innovation Conference                                               
Separate Registration Required

The Mobility Technology Council (MTC) will host a conference focused on a new breed of aftermarket suppliers, which includes providers of telematics, predictive analytics, mobile apps, plug-in devices (dongles), sensors, ECUs, smart parts, vehicle data platforms and ADAS. The event is open to all industry players, including traditional parts suppliers, mobility/technology suppliers and aftermarket channel partners.





3:00 p.m. – 5:00 p.m.

AASA Board Meeting
AASA Board Members Only





6:00 p.m. – 9:00 p.m.

AASA Board Dinner
AASA Board Members Only



Thursday, October 3



8:00 a.m. – 1:00 p.m.

AASA Board Meeting
AASA Board Members Only


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